The Real Estate Lady® Story

There is no place like home, especially when it is your own. For over sixteen years I have helped families buy and sell their homes and I enjoy every minute of it! My intention is to keep being a real estate broker for the next sixteen years at least. Real estate is one of the industries that felt the effects of technology early on and my goal and promise to my clients is to stay on the cutting edge and ahead of it as best I can. So when it comes to all of the hardware and software and know-how. I'm in class on the front row.

And when it comes to helping seniors through transition to scaling down and first time buyers to closing on their first house, or a single mother buying a condominium or an investor making good choices, I keep informed, trust my instincts and experience and use high tech as a tool. Real estate is, after all, about people. You and me. This is the story about The Real Estate Lady®:

The concept of "The Real Estate Lady®" came to me during a conversation one day in the real estate office where I started as a rookie agent in 1986. I heard the words ‘The Real Estate Lady" spoken and I realized that opportunity might be knocking. I called my attorney immediately and began the process of putting a service mark on the words The Real Estate Lady. Gene Payne, my old and dear friend, agreed to do the first drawing of The Real Estate Lady® and I was off and running with a marketing idea.

The idea and the support gave me the opportunity to get a good start in my new career in real estate. It is one I have enjoyed for almost sixteen years now. Because of a strong repeat and referral business, I had the time to develop a website for AtHomeCharlotte.com. Because of the very bright, perceptive and inquisitive client base I am blessed to have, I could listen for what the consumer wants, the sellers and buyers need. I am grateful to my clients for their confidence in my professionalism and willingness to share their perceptions.

These same clients gave me food for thought as I hosted a radio talk show and then went on to produce 60 television programs for Time Warner over a 5 year span called "Real Estate Today". Again, these programs were produced with an ear and an eye for the consumer. In addition, many of the shows introduced new people and new places or old favorites and special haunts. Again I had the support of clients and friends.

Real Estate Today featured Jesse Campbell of Campbell’s Nursery, Wanda Montgomery of the African American Cultural Center, TJ Reddy, artist, Mary Kratt, writer, Dan Morrell, Historian, Sammy Koeningsberg, Organic Farmer, Shirley Fulton and Wesley Heights, One Voice Chorus, Bob Reid and his Bees, Selwyn Natural Food Market and Carl Carlsburg, Veterinarian Jim Schacht, Horse and People Chiropractor, Susan Chandler, Tax Advisor, Marilyn Shapiro, and a parade of inspectors, attorneys, remodelers, and people involved in the planning and caring for our community and in the real estate business. Time Warner assigned a mobile crew and staff to go on location with The Real Estate Lady® and it was a community service I loved doing.

Heading for the Internet seemed a natural progression. I have a deep fascination for the media, love photography ( hence the 4000 photos on the site), love learning about Charlotte and sharing the information, and love real estate. I earned my Broker’s license two years after I started in the business, became a Broker in South Carolina as well, earned my Graduate Realtor Institute and Certified Residential Specialist designations early on and have always exceeded the requirements for Continuing Professional Education.

I have become enamored with the new technology to the extent that I have taken more than several classes and courses in software and hardware. Central Piedmont Community College and Queens College see me often at their doors.

I hope that the site, www.athomecharlotte.com reflects the energy and passion I have for my hometown, Charlotte, and my profession as a real estate broker. Again, I am grateful to my clients and friends.

So what does all this mean if you are really in the market to buy or to sell? What do I have to offer you? Experience, yes. Education, yes. Know-how and  savvy, yes. Techno-skills, yes. Negotiating success, yes. More importantly, listening to what you and your family’s concerns  and…to what my intuition tells me. These work for both buyers and sellers…and what about listings? 

Well, as a broker I can assist a buyer with any property listed in the region. After all, it makes sense to select your broker first and then work together to find just the right home for you and your family. I can help you with anyone of the 21,000+ listings in the  regional market.

Lynnsy Logue is The Real Estate Lady®
                                                           lynnsy@therealestatelady.com   and/or 704.364.4433